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Godot

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Ministry of Now

YEAR : 2025

(LIFESTYLE)

Person jumping with a surfboard over a beach
Surfer with surfboard on a beach at dusk

Ape Haus partnered with Ministry of Now to document the brand across two unique cultural moments. The first campaign followed a kitesurfing event on the shores of Goa, capturing the energy, movement and spirit of the community. The collaboration later continued at a contemporary art event, where we photographed the brand within a creative and cultural setting. Through editorial photography, we created a visual narrative that reflected Ministry of Now's connection to art, adventure and modern lifestyle.

SERVICES

Creative Direction, Editorial Photography, Event Photography, Lifestyle Photography

DELIVERABLES

Editorial Photography, Event Coverage, Lifestyle Imagery, Digital Campaign Assets

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